According to , babies born to women who smoke during pregnancy are 44% more likely to die before their first birthday. The local organization, created to help reduce our area鈥檚 infant mortality rate, has just launched a campaign to help pregnant women stop smoking.
Here to discuss the program are Dr. Bethanne Brown, Residency Program director and associate professor at the University of Cincinnati ; Chris Rowland, vice-president of Client Services with , the marketing and brand strategy firm that designed the campaign to reach expectant mothers; and, Executive Director Ryan Adcock.
Any pregnant mom can call 1-800-QUIT-NOW to get resources that will help her stop smoking. For information on local smoking cessation programs .